Portfolio & Case Studies

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Facebook Ads Case Study

Virginia Microschools Network

VMN is an organization that helps families and educators explore microschools, understand alternative education options, and get connected with resources, communities, and events across the state of Virginia. Their goal is to make innovative learning environments more accessible by equipping parents and teachers with the knowledge and support needed to join or launch a microschool.

To help them grow their reach, I built a targeted Facebook Ads strategy designed to attract both parents and educators who were interested in alternative education, homeschooling, and personalized learning.

Results

  • 80+ Website Leads Per Month

  • $11 AVG Cost Per Lead

  • 30+ New Facebook Followers Per Month

Google Ads Case Study

Oak City Properties Realty & Management

OCP is a property management company based in Raleigh, North Carolina, specializing in full-service residential management, tenant placement, and real estate investment guidance. Their goal is to help property owners maximize returns while providing reliable, high-quality service to tenants. To support their growth, I manage their Google Ads strategy with a focus on high-intent keywords such as "property management companies near me," investor-focused searches, and localized service terms that attract motivated property owners looking for management support. I’ve been able to consistently generate leads at a strong cost-per-conversion. Month after month, Oak City Properties has seen steady conversion volume with efficient ad spend, improved click-through rates, and increased visibility for their top services.

Results

  • 15+ Website Leads Per Month

  • $150 AVG Cost Per Lead

  • Top 3 Position On Sponsored Section of Google Search

Who I Work With

Small & Local Businesses

HighLevel Users

Marketing Agencies

In-House Marketing Teams

Funnel & Automation Case Study

Next Arc Construction Co

Next Arc Construction Co. is a flooring and remodeling contractor based in Oklahoma City, specializing in tile, LVP, laminate, carpet installation, and bathroom renovations. To support their growth, I built a complete full-funnel system and automation workflow that streamlines how they capture and manage new leads. This includes a fully optimized funnel page highlighting their core services and a smart booking survey that lets users request estimates directly from the website. I also set up automated appointment scheduling, confirmation emails, and reminder sequences to improve show-up rates and reduce manual work for their team.

Results

  • Full Funnel Build

  • Automated Appointment System

  • Streamlined Lead Management

Reporting & Analytics Case Study

Pesky Pelican Productions

Pesky Pelican Productions is an entertainment company that produces live events, interactive experiences, and immersive shows. With multiple advertising channels and ticketing platforms in play, they needed a centralized way to track performance across Facebook Ads, Google Ads, their Lovable landing pages, and their Posh ticket-booking pages. I built a fully automated reporting and analytics system that connects all their major platforms into a unified dashboard. This real-time setup pulls in data from both ad accounts, tracks landing page behavior, and measures Posh ticket sales in a single view. Now, Pesky Pelican Productions can clearly see which campaigns drive revenue, how visitors interact with their landing pages, and which channels produce the highest-value ticket buyers giving them complete visibility and the ability to make fast, data-driven decisions.

Results

  • Unified, cross-channel visibility

  • Real-time automation & clean reporting

  • Full funnel measurement from click to ticket sale

Platforms I Use

Google Ads

Facebook Ads

Google Tag Manager

Google Analytics

Google Looker Studio

GoHighLevel

Why Clients Choose Me

You’re getting a full-funnel operator who handles your ads, your tracking, your funnel, and your follow-up systems so every dollar you spend is optimized for real results. I plan, build, launch, and manage your Google Ads and Meta Ads campaigns from start to finish. No templates. No guessing. No wasted spend.

100%

Job Success Rate

$10K+

Earnings On Upwork

10+

PROJECTS

120+

Total Hours

Ready to Improve Your Ad Campaigns?

Let’s talk about your project and see how I can help improve your advertising, funnels, and automations.

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